We shape our world with stories, and with these stories we define our universe. Despite all the advancements in technology, humanity's ability to accurately predict future events is regressing. Why is this happening? Short answer: the narrative.
A strong narrative creates context for the seemingly impossible – red teamers can blend in with network traffic, social engineers can walk into restricted buildings, and security professionals can overcome the imposter syndrome. During this talk, I'll define behavioral heuristic fundamentals and use personal stories to illustrate the impact narration has on adversary simulation activities, developing a career in security, and my perception of myself.